ISEH website/digital communications

The Institute of Sport, Exercise and Health, an Olympic legacy project designed to improve both elite sports medicine and public health, asked MB Communications to build its new website and manage an ongoing digital communications programme.

The project involved managing the procurement, design and development of the website as a digital communications hub that also encompasses social media and regular news updates.

A year after launch, the website attracts over 4,000 visitors monthly (a 300 per cent increase) and has been central to the Institute's growth.

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Communicating the case for change

Finding new ways to deliver health services is central to the NHS’ modernisation agenda. The NHS Confederation wanted to illustrate a range of service innovations being developed across England, with a focus on how organisations were engaging with and consulting professionals, patients and the wider community. 

We conducted a series of interviews with senior communications and project professionals undertaking five major reconfiguration initiatives. These formed the basis of a series of briefings for senior NHS managers. Printed copies were sent to the target audience by direct mail, with the digital version forming part of the NHS Confederation’s online resources around reconfiguration.

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Mental health trust core copy

Hertfordshire Partnership University NHS Foundation Trust was undergoing a transformation programme and needed to communicate its vision for change to patients, the media and the local community.

We conducted interviews with senior staff and patient representatives to produce agreed ‘core copy’ to be used as the basis for online copy, information leaflets and externally placed articles.

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Nuffield Trust publications

We have produced a wide range of publications for the Nuffield Trust, both working within the brand guidelines and developing new design directions.

Projects have included a publication to mark the NHS’ 65th anniversary and a new series of policy briefings on key topics in health care, to be published around the 2015 General Election.

For each publishing project, we recruited a team of designers and editors to help deliver the project, and managed print procurement.

Matthew has a very wide knowledge of publishing. His experience has been central to implementation of an ambitious programme. He can always be relied upon to remain calm and collected, and to turn projects round quickly.
— Daniel Reynolds, Communications Director

Social care publications

The Social Care Institute for Excellence (SCIE) produces good practice guides and briefings for professionals working in social care.

We have worked on a wide range of publications, editing the text to ensure accuracy and clarity, and working with designers and printers to ensure delivery on time and within budget.

Knowledgeable, organised, and always aware of who the project is designed for.
— Shirish Gandhi, Publishing Manager, SCIE

Making the case for green printing

Three Five Four is a long-established printing company that is committed to good environmental practices. (Even their name reflects the pantone colour green).

We wrote the copy for their new website, helping to drive an increase in business.

Quickly got to grips with the project, and then delivered. Very happy with the result
— Adam Drew, Commercial Director, Three Five Four

NHS Employers newsletter

We were asked by NHS Employers to produce a weekly newsletter for emailing to HR professionals across the NHS. For each issue we prepared a draft list of articles, then wrote and edited the text prior to distribution.

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